Common ways our members use bundles
Free gifts — A coach running a programme adds a free resource pack to their main offering. The resource is created as a product at £0.00 and added to the bundle. It appears on the customer's invoice as a zero-value line item so the gift is documented without affecting the order total.
Limited or exclusive items — A consultant offers a one-to-one strategy session that is only available when booked alongside their online course. The session is created as a product but never added to the store individually, only as part of the bundle. Customers cannot purchase it separately.
Event packages — An event planner sells a conference bundle that includes a general admission ticket, a VIP workshop, and a networking dinner. Each item is priced individually and grouped into a single bundle so attendees can register for everything in one transaction.
Onboarding or starter kits — A membership organisation bundles a welcome webinar, a printed guide, and a one-month coaching call into a single new member package, making it easy for people joining to get everything they need at once.
Complementary products — A business coach sells a six-week programme and a companion workbook together. Both exist as individual products but are grouped into a bundle for customers who want the full experience.
Tiered offerings — An event organiser creates an Essentials bundle and a Premium bundle for the same event. The Essentials bundle contains a ticket and a lunch pass. The Premium bundle contains the same ticket, the lunch pass, and a one-to-one briefing session. Customers see two clear options at different price points without needing separate pricing structures.
Controlling your bundle price — Because the bundle price is always the sum of its items, you control the total by setting each product's price accordingly. For example, if you want a two-item bundle to sell at £500, you might price one item at £300 and the other at £200. You then add only the bundle to your store, not the individual products, so customers can only purchase the pair together at your intended price.
How it works, a quick overview
1. Creating a Product
Products are created from Settings > Products & Services. Each product has a title, description, price, and product type. The available types are standard product, service, course, and subscription. You can upload an image, set a VAT flag, enable inventory tracking, and configure a fulfilment confirmation email that is sent automatically when a customer completes a purchase. Products can be toggled active or inactive without deleting them.
2. Multi-Currency Pricing
Each product has a base price in your account currency. If you sell internationally, you can add alternative prices for other currencies from the product settings page. When a customer visits your store and selects a different currency, the store will display the price you have set for that currency rather than a converted estimate. If no alternative price is set for a selected currency, the base price is displayed as a fallback.
3. Product Custom Fields
Products can have custom fields attached to them, allowing you to collect additional information from customers at the point of purchase. Fields can be text inputs, text areas, single-choice dropdowns, multi-choice checkboxes, or file uploads. Each field can be marked as required, which means the customer must complete it before they can proceed to checkout. Saved answers are stored against the order and appear on the invoice detail.
4. Discount Codes
Discount codes can be created at the product level with a fixed or percentage value, a validity date range, and an optional usage limit. Codes are entered by the customer at checkout and validated in real time. Once a code reaches its usage limit or expires, it is no longer accepted. Codes are scoped to the product they are created against and cannot be applied across unrelated products.
5. Setting Up Your Store
Products are published through a store. Each store has its own URL, which can be a handle-based link, a custom subdomain, or an embeddable widget for use on external websites. Multiple stores can be created under a single account, allowing you to maintain separate storefronts for different audiences or events. Each store has a brand colour, logo, description, and currency settings.
6. Adding Products to a Store
From the store management page, you can select which products and bundles appear in your storefront. Each item is assigned a display order so you can control the sequence in which they appear. Products not added to a store are not visible to customers. The same product can be listed in multiple stores simultaneously.
7. Product Bundles
Bundles allow you to group two or more products into a single purchasable package. They are created from Settings > Bundles. Each bundle has a name, an optional description, and an optional image. If no bundle image is uploaded, the store automatically uses the image of the first product in the bundle as a visual. If no product image is available either, a default bundle icon is shown. Bundles can be toggled active or inactive independently of the products they contain.
8. Bundle Pricing
The bundle price is always the sum of the individual product prices within it. There is no separate bundle discount field. This ensures that VAT calculations and order reporting remain accurate at the product level. Each product in a bundle retains its own price, VAT setting, and custom fields. To achieve a specific bundle price, set each product's price to the split that adds up to your intended total, then add only the bundle to your store rather than the individual products.
9. How Bundles Appear in the Store
Bundles appear in the storefront alongside individual products, sorted by display order. A Bundle badge is shown on the card so customers can immediately identify it as a grouped offering. Clicking the bundle card or its image opens a modal showing the bundle name, description, a hero image, the full list of included products with their individual prices, and the bundle total. A shareable deep-link URL is available for each bundle, allowing you to send customers directly to a specific bundle view.
10. Product Fields on Bundle Products
If any product within a bundle has custom fields, those fields are presented to the customer in the cart, grouped under that product's name. This works identically to how fields are presented for individually purchased products. Required fields on bundle products block checkout in the same way, ensuring all necessary information is collected regardless of how the product was added to the cart.
11. Orders and Invoicing
When a customer completes a purchase, an invoice is generated automatically. For orders containing a bundle, the invoice groups the bundle products under a labelled bundle header row, making it clear which items were purchased as part of a package and which were standalone. The bundle grouping is also preserved in the PDF invoice, with the bundle name shown as a section header above the relevant line items.
12. Inventory Management
Products that have inventory tracking enabled will decrement stock automatically when a purchase is completed. When stock reaches zero the product is marked as sold out in the storefront. The sold-out state is displayed on the product card and the add to cart button is replaced with a Sold Out indicator. Inventory levels can be adjusted manually from the product settings page at any time.
13. Fulfilment
Each product can have a fulfilment confirmation email configured, with a custom subject line and body. When a payment is completed for that product, the fulfilment email is sent automatically to the customer. This is useful for delivering access details, download links, booking confirmations, or any other post-purchase communication that is specific to the product.
Products and Bundles : sell individually or as packages, with full order tracking and invoicing built in
